Gucci Handbags

Gucci Handbags Gucci handbags are the most famous Italian brand in the world. In 1921,Guccio Gucci started a leather goods company and a small luggage store in Florence, Italy. After years working in London's Savoy Hotel, he understood the refined tastes of English nobility, and used that knowledge to create exclusive leather goods which were produced by Tuscan artisans. Within a few years, Gucci handbags label was extremely successful, attracting a sophisticated, international clientele, who loved the fine craftsmanship of his collection of handbags, gloves, shoes, and belts. The horse bit and stirrup motifs he used became symbols of his fashion house, and of his increasingly innovative designs.

Due to the shortage of materials during the years of Fascist dictatorship in Italy, Gucci became synonymous with creativity and resourcefulness. The "Bamboo Bag" was introduced and became a favorite of royalty and celebrities; the bag is still available today. During the 1950s, his green-red green web became a successful trademark and remains one of the most familiar icons of the brand. Gucci handbags began to build a global presence.

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Guccio Gucci died in 1953. His sons Aldo, Vasco, Ugo, and Rodolfo took over the business. They introduced handbags that became known for timeless design. Jackie Kennedy carried the Gucci shoulder bag, which is known as the 'Jackie O.' Liz Taylor and Peter Sellers wore the unstructured, unisex Hobo Bag. The company continued its expansion abroad, opening in London, Palm Beach, Paris, and Beverly Hills.

In the mid 60s, Gucci adopted the interlocking double 'G' logo and continued its global expansion, diversifying production while maintaining fine quality and craftsmanship. In, 1982, Gucci became a public company, and Tom Ford became creative director in 1994, transforming the luxury brand with daring and unique vision. In 1995, the famous brand made a successful transformation to a fully public company. Soon after, Gucci is named "European Company of the year 1998." Today, creative direction of Gucci is the responsibility of Frida Giannini.

At Gucci, quality never goes out of style. Its purses and bags are trendy, yet classic.

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